Books, magazines, online media best sources for investor education

Windsor Genova – Fourth Estate Cooperative Contributor

Red Bank, NJ, United States (4E) – Books, magazines and online media emerged as the top choices for sources of information on investor education, according to the latest survey of Chartered Financial Analyst (CFA) Institute.

The said sources where chosen by 37 percent of the poll’s respondents from a list of seven information sources. Private wealth managers came second at 28 percent, followed by not-for-profit associations at 14 percent, financial institutions at 10 percent, others at five percent, self-regulatory at four percent and government entities at two percent.

Robert Stammers of CFA Institute, a global association of investment professionals, noted that organizations that are usually identified as providers of investor education, referring to government entities, self-regulatory organizations, financial institutions and nonprofits, ironically got only 30 percent of the total vote combined.

Stammers attributed the surprisingly high percentage of respondents who pointed to books, magazines and online resources to the fact that many people equate investor education to investment information. Meanwhile, 28 percent chose wealth managers because of their established strong relationship with clients.

Identifying the best sources for investing information is important as more people turn to stocks to build their retirement funds in lieu of saving money in the bank since the value of savings is eroded by inflation. Investing for instance in stocks is risky without sufficient information. One could lose a lifetime of savings by buying the wrong shares or could earn a tidy profit by purchasing the right securities. But stock investing is financially rewarding with proper education.

Investment education magazines and other published articles do not provide investors with specific knowledge on investment management, according to Dr. Joseph Louro, Chief Executive Officer of Red Bank, New Jersey-based investment education company InvestView (OTCQB: INVU).

“About a large percentage of people get their investment education from magazine articles and other forms of media. They do not have a proven track record. These articles are in general someone’s opinion,” Louro explained.

Louro suggested that investors get education from InvestView, which has a proven track record of analysis, algorithms, and education for the last seven years.

“We provide the mentoring advice and direction that is so severely needed,” he said.

InvestView makes available to the public products that will help individual investors find, analyze, track and manage their portfolio. The company does it through its online education, analysis and application platform. It delivers subscription-based financial education courses through InvestView’s web site. New retail investors can use the portal’s subscribed information on a 2-week trial period for $9.95.

InvestView’s web-based tools were designed to simplify stock research and improve the investor’s research efficiency. One such tool is the Market Point, which is made up of five sections, namely: Charts, Stock Watch, Market, Calendar and Campus.

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