New York, NY, United States (4E) – Apple’s iPad tablet has always had a stronghold of the tablet market share since its introduction two years ago. This year is no different. According to ABI Research, the iPad holds a 55 percent of tablet market share. It may seem like an impressive number but the research reveals iPad’s market share has dropped by an estimated 14 percent since a quarter ago.
Android-based tablets are gaining ground on the iPad, which is a trend analysts predicted. Analysts believe Android tablets will grab the market share away from Apple just like Android smartphones did against the iPhone.
The prediction may come earlier than expected as analysts forecasted that Android tablets would take the top spot away from Apple in 2015 or 2016, definitely not any time soon. But according to analyst Sameer Singh of Finvista Advisors, Android tablets could overtake Apple as early as the middle of next year.
The latest figures reveal Android tablets own 44 percent of the market.
Even with the recent release of the iPad mini, sales have been weak for Apple.
“With the introduction of a smaller, lower-cost iPad mini, Apple has acknowledged Android’s beachhead of 7-inch-class tablets, though at the same time, it has failed to deliver a knock-out punch through innovation, pricing, and availability during the most critical selling period of the year,” says ABI senior practice director Jeff Orr.