Galaxy S III dethrones iPhone 4S as world’s top selling smartphone

Jerimiah Yap – Fourth Estate Cooperative Writer

NY, New York, United States (4E) – A study conducted by market research firm Strategy Analytics found that the Apple iPhone 4S is no longer the world’s best selling smartphone in Q3 of 2012. That title now belongs to Samsung’s Galaxy S III.

Strategy Analytics revealed in its study that the iPhone 4S sold 16.2 million units in Q3. Samsung sold its popular Galaxy S III smartphone to a tune of 18 million units — outselling Apple’s iPhone 4S by 1.8 million.

In Q3, the iPhone 4S held 9.7 percent of the smartphone market but the Galaxy S III grabbed a commanding 10.7 percent.

The reason why Apple’s iPhone 4S conceded the top spot to Samsung is because consumers were awaiting for the iPhone 5. When the iPhone 5 was officially launched by Apple it immediately sold 6 million units, grabbing 3.6 percent of the global smartphone market in Q3.

“We expect the new iPhone 5 to out-ship Samsung’s Galaxy S3 in the coming fourth quarter of 2012 and Apple should soon reclaim the title of the world’s most popular smartphone model,” Strategy Analytics executive director Neil Mawston said.

The Galaxy S III continues its strong sales, selling 10 million units in the past 60 days. So far, Samsung has sold 30 million Galaxy S III units in 2012.

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